{"id":14038,"date":"2023-01-16T10:37:20","date_gmt":"2023-01-16T09:37:20","guid":{"rendered":"https:\/\/www.adiuvet.com\/uncategorized\/prevention-plans-how-to-organize-a-successful-proposal-in-7-steps\/"},"modified":"2023-02-09T19:17:58","modified_gmt":"2023-02-09T18:17:58","slug":"prevention-plans-how-to-organize-a-successful-proposal-in-7-steps","status":"publish","type":"post","link":"https:\/\/www.adiuvet.com\/en\/uncategorized\/prevention-plans-how-to-organize-a-successful-proposal-in-7-steps\/","title":{"rendered":"Prevention plans, how to organize a successful proposal in 7 steps"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Sommario<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.adiuvet.com\/en\/uncategorized\/prevention-plans-how-to-organize-a-successful-proposal-in-7-steps\/#Veterinary_Health_Plans_why_structure_them_for_your_Clinic\" >Veterinary Health Plans: why structure them for your Clinic?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.adiuvet.com\/en\/uncategorized\/prevention-plans-how-to-organize-a-successful-proposal-in-7-steps\/#What_is_the_situation_of_the_Veterinary_market\" >What is the situation of the Veterinary market?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.adiuvet.com\/en\/uncategorized\/prevention-plans-how-to-organize-a-successful-proposal-in-7-steps\/#Preventive_medicine_how_to_improve_the_culture_of_prevention_in_pet_owners\" >Preventive medicine: how to improve the culture of prevention in pet owners?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.adiuvet.com\/en\/uncategorized\/prevention-plans-how-to-organize-a-successful-proposal-in-7-steps\/#How_to_structure_a_health_plan_for_dogs_and_cats\" >How to structure a health plan for dogs and cats.<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.adiuvet.com\/en\/uncategorized\/prevention-plans-how-to-organize-a-successful-proposal-in-7-steps\/#What_tools_do_you_need_to_have_to_properly_manage_health_plans\" >What tools do you need to have to properly manage health plans?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.adiuvet.com\/en\/uncategorized\/prevention-plans-how-to-organize-a-successful-proposal-in-7-steps\/#Creates_the_need_for_the_prevention_plan_in_the_owner\" >Creates the need for the prevention plan in the owner<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.adiuvet.com\/en\/uncategorized\/prevention-plans-how-to-organize-a-successful-proposal-in-7-steps\/#The_implementation_of_the_health_plan_in_7_steps\" >The implementation of the health plan in 7 steps<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.adiuvet.com\/en\/uncategorized\/prevention-plans-how-to-organize-a-successful-proposal-in-7-steps\/#Establishing_the_content_of_the_plans_the_project\" >Establishing the content of the plans: the project<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.adiuvet.com\/en\/uncategorized\/prevention-plans-how-to-organize-a-successful-proposal-in-7-steps\/#Assessing_needs_for_management_automations\" >Assessing needs for management: automations<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.adiuvet.com\/en\/uncategorized\/prevention-plans-how-to-organize-a-successful-proposal-in-7-steps\/#Defining_roles_and_responsibilities_human_resources\" >Defining roles and responsibilities: human resources<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.adiuvet.com\/en\/uncategorized\/prevention-plans-how-to-organize-a-successful-proposal-in-7-steps\/#Communication_plan_marketing\" >Communication plan: marketing<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/www.adiuvet.com\/en\/uncategorized\/prevention-plans-how-to-organize-a-successful-proposal-in-7-steps\/#Putting_it_into_practice_practicing\" >Putting it into practice: practicing<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/www.adiuvet.com\/en\/uncategorized\/prevention-plans-how-to-organize-a-successful-proposal-in-7-steps\/#Starting_and_ending_points_the_goals\" >Starting and ending points: the goals<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/www.adiuvet.com\/en\/uncategorized\/prevention-plans-how-to-organize-a-successful-proposal-in-7-steps\/#Accepting_NOs_negative_feedback\" >Accepting NOs: negative feedback<\/a><ul class='ez-toc-list-level-6' ><li class='ez-toc-heading-level-6'><ul class='ez-toc-list-level-6' ><li class='ez-toc-heading-level-6'><ul class='ez-toc-list-level-6' ><li class='ez-toc-heading-level-6'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/www.adiuvet.com\/en\/uncategorized\/prevention-plans-how-to-organize-a-successful-proposal-in-7-steps\/#Sources\" >Sources<\/a><\/li><\/ul><\/li><\/ul><\/li><\/ul><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"14038\" class=\"elementor elementor-14038 elementor-8492\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3d5493f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3d5493f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ff92cd4\" data-id=\"ff92cd4\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3719b1e elementor-widget elementor-widget-text-editor\" data-id=\"3719b1e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><em>[Important note: this article has been <span style=\"text-decoration: underline;\">automatically<\/span> translated from the original Italian language.]<\/em><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-734e54d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"734e54d\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9f19335\" data-id=\"9f19335\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6393580 elementor-widget elementor-widget-heading\" data-id=\"6393580\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"Veterinary_Health_Plans_why_structure_them_for_your_Clinic\"><\/span>Veterinary Health Plans: why structure them for your Clinic?<span class=\"ez-toc-section-end\"><\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bb7278d elementor-widget elementor-widget-text-editor\" data-id=\"bb7278d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Recent years have marked the transition from pet owner to pet parent. <br \/>A <strong>change<\/strong> that goes beyond just using a word.<br \/>If you ask pet owners how they describe their relationship with their pet some very interesting data emerge:<\/p>\n<ul>\n<li>Three percent simply describe them as pets;<\/li>\n<li>1% as a companion;<\/li>\n<li>8% as a friend;<\/li>\n<li><strong>46% as a family member<\/strong><\/li>\n<li><strong>33% as a son<\/strong>.<\/li>\n<\/ul>\n<p>Here is the transformation from pet owner to pet parent. (1)<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b03822 elementor-blockquote--skin-border elementor-widget elementor-widget-blockquote\" data-id=\"1b03822\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"blockquote.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<blockquote class=\"elementor-blockquote\">\n\t\t\t<p class=\"elementor-blockquote__content\">\n\t\t\t\tThus, pets are family members, often children. \n\t\t\t<\/p>\n\t\t\t\t\t<\/blockquote>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6bf7c01 elementor-widget elementor-widget-text-editor\" data-id=\"6bf7c01\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>This phenomenon affects <strong>10.1 million cats<\/strong> and <strong>8.7 million dogs in Italy<\/strong>.<\/p>\n<p>The first direct spillover of this sentiment can be seen in the <strong>Increase in the familybudget<\/strong> devoted to pet care and maintenance that has occurred in recent years.<\/p>\n<ul>\n<li>For a dog, 1562 euros are spent each year,<\/li>\n<li>For a cat 1208 euros.<\/li>\n<\/ul>\n<p>Veterinary expenses account for 341 and 194 euros, respectively.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2504310 elementor-widget elementor-widget-heading\" data-id=\"2504310\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"What_is_the_situation_of_the_Veterinary_market\"><\/span>What is the situation of the Veterinary market?<span class=\"ez-toc-section-end\"><\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aa95c3c elementor-widget elementor-widget-text-editor\" data-id=\"aa95c3c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The <strong>veterinary practitioner<\/strong> is in a <strong>growing market<\/strong> estimated at +7.5 percent each year, pets are synonymous with child or family member.<\/p>\n<p>However, we see low <strong>medicalization<\/strong>, <strong>low adherence to primary prevention<\/strong>, especially in cats, and unstructured veterinary attendance.<\/p>\n<ul>\n<li>26% of pet parents take their pet to the vet twice a year,<\/li>\n<li>22% only once,<\/li>\n<li>5% less than once and<\/li>\n<li>2 % of pets have never been visited.<\/li>\n<\/ul>\n<p>Such low attendance, involving 55 percent of pets translates into a <strong>huge recruitment potential<\/strong> for preventive medicine.<\/p>\n<p>Equally important is the<strong>potential impact on pet health<\/strong>.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c1de3fc elementor-widget elementor-widget-heading\" data-id=\"c1de3fc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"Preventive_medicine_how_to_improve_the_culture_of_prevention_in_pet_owners\"><\/span>Preventive medicine: how to improve the culture of prevention in pet owners?<span class=\"ez-toc-section-end\"><\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f08339f elementor-widget elementor-widget-text-editor\" data-id=\"f08339f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The answer is provided by the<a href=\"https:\/\/www.salute.gov.it\/portale\/rapportiInternazionali\/dettaglioContenutiRapportiInternazionali.jsp?lingua=italiano&amp;id=1784&amp;area=rapporti&amp;menu=mondiale\" target=\"_blank\" rel=\"noopener\"><strong>world health organization<\/strong><\/a> (WHO) link when it defines preventive medicine as:<\/p>\n<blockquote>\n<p><em>a clinical discipline of veterinary sciences, which aims to preserve the state of good health throughout the life of the animal, identify early and limit the risks of degradation<\/em>.<\/p>\n<\/blockquote>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c78516f elementor-widget elementor-widget-heading\" data-id=\"c78516f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"How_to_structure_a_health_plan_for_dogs_and_cats\"><\/span>How to structure a health plan for dogs and cats.<span class=\"ez-toc-section-end\"><\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9ca7608 elementor-widget elementor-widget-text-editor\" data-id=\"9ca7608\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>To structure a Prevention Plan, it is necessary to <strong>organize<\/strong> and <strong>plan<\/strong> a set of <strong>veterinary services<\/strong> dedicated to a <strong>group of patients homogeneous<\/strong> in species, sex, age or clinical risk, which has an established duration over time. <br \/>Usually 12 months.<\/p>\n<p>Before addressing the topic of organization, let us dwell on the relationship with the <strong>pet parent<\/strong> who, often, indeed almost always, <strong>does not know what a health plan is<\/strong> and how it works.<br \/>So he has no idea of the benefits that a health plan can give him and his pet.<br \/>We need to start from here!<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-587ba10 elementor-widget elementor-widget-heading\" data-id=\"587ba10\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"What_tools_do_you_need_to_have_to_properly_manage_health_plans\"><\/span>What tools do you need to have to properly manage health plans?<span class=\"ez-toc-section-end\"><\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-06681b5 elementor-widget elementor-widget-text-editor\" data-id=\"06681b5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Health Plans<\/strong> need to be managed for their organization through a <a href=\"https:\/\/www.adiuvet.com\/en\/all-licenses\/\"><em>management system<\/em><\/a>that gives you the ability to:<\/p>\n<ul>\n<li><strong>see the<\/strong> &#8220;Health Plans&#8221; agenda integrated into the general agenda<\/li>\n<li><strong>manage a list dedicated<\/strong> to the health plan<\/li>\n<li><strong>manage prepaid<\/strong><\/li>\n<li><strong>Manage <a href=\"https:\/\/www.adiuvet.com\/en\/sms-packages-2\/\"><em>reminder messages<\/em><\/a><\/strong> to be sent to the client before scheduled visits<\/li>\n<li><strong>Share health plan data<\/strong> with all physicians in the facility.<\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e90862a elementor-widget elementor-widget-heading\" data-id=\"e90862a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"Creates_the_need_for_the_prevention_plan_in_the_owner\"><\/span>Creates the need for the prevention plan in the owner<span class=\"ez-toc-section-end\"><\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d6c8ae7 elementor-widget elementor-widget-text-editor\" data-id=\"d6c8ae7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>To propose the health plan, you need to establish a <strong>partnership<\/strong>, between <strong>you<\/strong>, veterinary doctor and <strong>owner<\/strong>, articulated on the <strong>4Ps<\/strong>.<\/p>\n<ul>\n<li><strong>Predictive<\/strong>: let&#8217;s put crystal balls aside. <br \/>At a Boxer or German Shepherd&#8217;s first pediatric visit, you know and have a pretty good idea of the possible critical issues it might encounter as it grows up and as an adult. <br \/>This is the right time to start thinking about (and proposing) a plan that will last for years.<\/li>\n<li><strong>Preventive<\/strong>: The implementation of the previous stage. Put the preventive plan in place and adapt it year after year.<\/li>\n<li><strong>Participatory<\/strong>: most of the therapeutic success lies in the hands of the care giver, so they need to be educated, motivated and accompanied.<\/li>\n<li><strong>Customized<\/strong>: continuing on the example of a Boxer and a German Shepherd, the risks are different, the proposal will be tailored to the patient accordingly.<\/li>\n<\/ul>\n<p>Basically you need to <strong>build a simple, clear, usable pathway<\/strong> for the pet-owner pair that results in a shift of prevention management from pet parent to your veterinary facility.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0b064aa elementor-widget elementor-widget-image\" data-id=\"0b064aa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.adiuvet.com\/wp-content\/uploads\/2023\/01\/LE-4-P-TRA-VETERINARIO-E-PROPRIETARIO-1024x576.webp\" class=\"attachment-large size-large wp-image-12673\" alt=\"LE-4-P-TRA-VETERINARIO-E-PROPRIETARIO\" srcset=\"https:\/\/www.adiuvet.com\/wp-content\/uploads\/2023\/01\/LE-4-P-TRA-VETERINARIO-E-PROPRIETARIO-1024x576.webp 1024w, https:\/\/www.adiuvet.com\/wp-content\/uploads\/2023\/01\/LE-4-P-TRA-VETERINARIO-E-PROPRIETARIO-600x338.webp 600w, https:\/\/www.adiuvet.com\/wp-content\/uploads\/2023\/01\/LE-4-P-TRA-VETERINARIO-E-PROPRIETARIO-300x169.webp 300w, https:\/\/www.adiuvet.com\/wp-content\/uploads\/2023\/01\/LE-4-P-TRA-VETERINARIO-E-PROPRIETARIO-768x432.webp 768w, https:\/\/www.adiuvet.com\/wp-content\/uploads\/2023\/01\/LE-4-P-TRA-VETERINARIO-E-PROPRIETARIO-1536x864.webp 1536w, https:\/\/www.adiuvet.com\/wp-content\/uploads\/2023\/01\/LE-4-P-TRA-VETERINARIO-E-PROPRIETARIO-178x100.webp 178w, https:\/\/www.adiuvet.com\/wp-content\/uploads\/2023\/01\/LE-4-P-TRA-VETERINARIO-E-PROPRIETARIO-142x80.webp 142w, https:\/\/www.adiuvet.com\/wp-content\/uploads\/2023\/01\/LE-4-P-TRA-VETERINARIO-E-PROPRIETARIO-394x222.webp 394w, https:\/\/www.adiuvet.com\/wp-content\/uploads\/2023\/01\/LE-4-P-TRA-VETERINARIO-E-PROPRIETARIO-915x515.webp 915w, https:\/\/www.adiuvet.com\/wp-content\/uploads\/2023\/01\/LE-4-P-TRA-VETERINARIO-E-PROPRIETARIO-1240x698.webp 1240w, https:\/\/www.adiuvet.com\/wp-content\/uploads\/2023\/01\/LE-4-P-TRA-VETERINARIO-E-PROPRIETARIO.webp 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b11a59e elementor-widget elementor-widget-heading\" data-id=\"b11a59e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"The_implementation_of_the_health_plan_in_7_steps\"><\/span>The implementation of the health plan in 7 steps\n<span class=\"ez-toc-section-end\"><\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b5d513b elementor-widget elementor-widget-heading\" data-id=\"b5d513b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"Establishing_the_content_of_the_plans_the_project\"><\/span>Establishing the content of the plans: the project<span class=\"ez-toc-section-end\"><\/span><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-be9177c elementor-widget elementor-widget-text-editor\" data-id=\"be9177c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>As an<strong> example<\/strong> you could insert:<\/p>\n<ul>\n<li>vaccine prophylaxis,<\/li>\n<li>parasitic risk,<\/li>\n<li>reproduction,<\/li>\n<li>Growth pathologies,<\/li>\n<li>nutrition plan,<\/li>\n<li>odontostomatology,<\/li>\n<li>behavior,<\/li>\n<li>chronic patient <\/li>\n<li>geriatric patient<\/li>\n<\/ul>\n<p>are <strong>some of the areas of intervention<\/strong> to be included in prevention plans.<br \/>You can <strong>structure several different plans<\/strong>, the important thing is to be able to <strong>see them all in the same dashboard<\/strong> and to be able to manage them easily from the management.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a58b9b5 elementor-widget elementor-widget-image\" data-id=\"a58b9b5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.adiuvet.com\/wp-content\/uploads\/2023\/01\/piani-di-salute-come-impostarli-e-strutturarli-1024x576.webp\" class=\"attachment-large size-large wp-image-12676\" alt=\"piani di salute come impostarli e strutturarli\" srcset=\"https:\/\/www.adiuvet.com\/wp-content\/uploads\/2023\/01\/piani-di-salute-come-impostarli-e-strutturarli-1024x576.webp 1024w, https:\/\/www.adiuvet.com\/wp-content\/uploads\/2023\/01\/piani-di-salute-come-impostarli-e-strutturarli-600x338.webp 600w, https:\/\/www.adiuvet.com\/wp-content\/uploads\/2023\/01\/piani-di-salute-come-impostarli-e-strutturarli-300x169.webp 300w, https:\/\/www.adiuvet.com\/wp-content\/uploads\/2023\/01\/piani-di-salute-come-impostarli-e-strutturarli-768x432.webp 768w, https:\/\/www.adiuvet.com\/wp-content\/uploads\/2023\/01\/piani-di-salute-come-impostarli-e-strutturarli-1536x864.webp 1536w, https:\/\/www.adiuvet.com\/wp-content\/uploads\/2023\/01\/piani-di-salute-come-impostarli-e-strutturarli-178x100.webp 178w, https:\/\/www.adiuvet.com\/wp-content\/uploads\/2023\/01\/piani-di-salute-come-impostarli-e-strutturarli-142x80.webp 142w, https:\/\/www.adiuvet.com\/wp-content\/uploads\/2023\/01\/piani-di-salute-come-impostarli-e-strutturarli-394x222.webp 394w, https:\/\/www.adiuvet.com\/wp-content\/uploads\/2023\/01\/piani-di-salute-come-impostarli-e-strutturarli-915x515.webp 915w, https:\/\/www.adiuvet.com\/wp-content\/uploads\/2023\/01\/piani-di-salute-come-impostarli-e-strutturarli-1240x698.webp 1240w, https:\/\/www.adiuvet.com\/wp-content\/uploads\/2023\/01\/piani-di-salute-come-impostarli-e-strutturarli.webp 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5c9b781 elementor-widget elementor-widget-heading\" data-id=\"5c9b781\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"Assessing_needs_for_management_automations\"><\/span>Assessing needs for management: automations<span class=\"ez-toc-section-end\"><\/span><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-de89e93 elementor-widget elementor-widget-text-editor\" data-id=\"de89e93\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The more you have an automated system for managing plans, the simpler their proposal will be.<\/p>\n<blockquote>\n<p><em>The experience must be easy for the client and also for the veterinarian offering it. <\/em><br \/><em>Spreadsheets, paper sheets do not have these requirements.<\/em><\/p>\n<\/blockquote>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-97e5136 elementor-widget elementor-widget-heading\" data-id=\"97e5136\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"Defining_roles_and_responsibilities_human_resources\"><\/span>Defining roles and responsibilities: human resources<span class=\"ez-toc-section-end\"><\/span><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-83731e0 elementor-widget elementor-widget-text-editor\" data-id=\"83731e0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Does the whole staff take part in the proposal of the plans or only a part? Who is participating? The vets, the technicians? <br \/>It is <strong>essential to establish who does what <\/strong>in order to build a path within which the pet parent is accompanied.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-811fefa elementor-widget elementor-widget-heading\" data-id=\"811fefa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"Communication_plan_marketing\"><\/span><a href=\"https:\/\/www.adiuvet.com\/en\/category\/vet-marketing\/\">Communication plan: marketing<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-74fd979 elementor-widget elementor-widget-text-editor\" data-id=\"74fd979\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Research published by Kaystone tells us that<strong>1 percent of pets have activated health plans<\/strong>.<\/p>\n<p>The reason is very simple, <strong>pet parents do not know<\/strong> what they are and what they are for. <br \/>Hence the <strong>need to communicate on the topic<\/strong> with their customers.<br \/>In addition, through successive analyses, (from <a href=\"https:\/\/www.adiuvet.com\/blog\/marketing-veterinario\/business-intelligence-per-i-veterinari\/\"><em>BI tools<\/em><\/a>) you could assess which DPs were least sold and decide whether to remove them from the offer, or communicate them more appropriately.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3fd80d8 elementor-widget elementor-widget-heading\" data-id=\"3fd80d8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"Putting_it_into_practice_practicing\"><\/span>Putting it into practice: practicing<span class=\"ez-toc-section-end\"><\/span><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a438cdc elementor-widget elementor-widget-text-editor\" data-id=\"a438cdc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>When using a new ultrasound machine or performing a new procedure there is a <strong>learning curve<\/strong> that is steeper the more ultrasounds you do.<\/p>\n<p>The mechanism is the same when health plans are proposed. Exercise is one of the keys to success.<\/p><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7023109 elementor-widget elementor-widget-heading\" data-id=\"7023109\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"Starting_and_ending_points_the_goals\"><\/span>Starting and ending points: the goals<span class=\"ez-toc-section-end\"><\/span><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-be78a4d elementor-widget elementor-widget-text-editor\" data-id=\"be78a4d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>At three, six, nine and 12 months. What type of plans, in relation to its customer base, and how many plans can be activated?<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c6556c5 elementor-widget elementor-widget-heading\" data-id=\"c6556c5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"Accepting_NOs_negative_feedback\"><\/span>Accepting NOs: negative feedback<span class=\"ez-toc-section-end\"><\/span><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5551e4d elementor-widget elementor-widget-text-editor\" data-id=\"5551e4d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>As with all other benefits, the decision is up to the client.<\/p>\n<p>Rejection of a health plan proposal must be accepted. <br \/>The reasons may be different: what if the previous 6 steps were not structured correctly?<\/p>\n<p>Before you fall into self-censorship and do not propose the plans to other clients, it is better to <strong>resume all the steps and do an audit<\/strong>.<\/p>\n<p>At the end of the day, what does <strong>the pet parent gain<\/strong>?<\/p>\n<p>The <strong>serenity<\/strong> of <strong>no longer having<\/strong> <strong>thoughts<\/strong> about what and when needs to be done for the pet&#8217;s well-being, the <strong>knowledge that you are an active participant in its health<\/strong>, the <strong>peace of mind<\/strong> that you are in the hands of the right professional, finally always the same.<br \/>What about you as a veterinarian?<\/p>\n<p>A <strong>greater positive impact on your patients&#8217; health<\/strong>, a powerful tool for <strong>retaining your customers<\/strong>, the ability to <strong>see them more in a healthy condition<\/strong>, rather than when already ill or in an emergency.<br \/>Everybody wins !<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0ac0209 elementor-widget elementor-widget-heading\" data-id=\"0ac0209\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\"><span class=\"ez-toc-section\" id=\"Sources\"><\/span>Sources <span class=\"ez-toc-section-end\"><\/span><\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6b6f53f elementor-widget elementor-widget-text-editor\" data-id=\"6b6f53f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul>\n<li>The universal human-animal bond, Zoetis HABRI<\/li>\n<li>Altroconsumo: More and more animals in Italians&#8217; homes, survey<\/li>\n<li>Altroconsumo on veterinarians in our country<\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>You dream of having a well-organized structure in the diary, with no appointment cancellations with a purchase schedule (for better management of discounting as well).<br \/>\nYou would love to have owners who trust and are not distracted by competitors because you are able to keep them attached to you because of your authority, humanity, and ability to be unique.<br \/>\nHow can such a desire be realized? Organizing Prevention Plans or Health Plans, customized for each of your clients, who will feel unique, special and pampered just by you.<br \/>\nFind out how to structure them here.<br \/>\n &hellip; <a href=\"https:\/\/www.adiuvet.com\/en\/uncategorized\/prevention-plans-how-to-organize-a-successful-proposal-in-7-steps\/\">Read More<\/a><\/p>\n","protected":false},"author":69,"featured_media":12218,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[191],"tags":[],"class_list":["post-14038","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-gestion-veterinaria"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Veterinary health plans: a successful 7-step proposal | Adiuvet<\/title>\n<meta name=\"description\" content=\"How to organize customized Veterinary Health Plans 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